WMC AFRICA DELIVERED THE BEST MEDIA STRATEGY FOR THE 2017 DSTV EUTELSAT STAR AWARDS

MultiChoice Africa together with their partner, Eutelsat hosted the seventh edition of the DStv Eutelsat Star Awards gala at the Kampala Serena Hotel on 12th April 2018. The DStv Eutelsat Star Awards Competition was initiated to stimulate interest in science and technology and to inspire innovative thinking among secondary and high school students across the continent in 42 countries.

The event headlined by Paolo Nespoli an Astronaut from the European Space Agency was held to announce the continental winners of the DStv Eutelsat Star Awards Competition. Uganda’s Amos Mumbere from Ntare Secondary School emerged overall winner of the Eutelsat essay and was rewarded with a prize trip to the Eutelsat offices in Paris, France with the opportunity to watch a rocket launch live in France.

WMC Africa provided support in stakeholder management; created and executed a strategic communications plan prior, during and after the event. The client received $195,376 worth of advertising value